AEO, GEO, AI discovery and agentic commerce for consumer brands.https://lasso-site.pages.dev/https://lasso-site.pages.dev/blog/what-is-answer-engine-optimization/https://lasso-site.pages.dev/blog/what-is-answer-engine-optimization/AEO is the practice of making your brand visible and recommended inside AI-generated answers. Here's what it is, how it differs from SEO, and why it matters for D2C brands right now.Fri, 17 Jul 2026 00:00:00 GMThttps://lasso-site.pages.dev/blog/how-ai-engines-choose-brands/https://lasso-site.pages.dev/blog/how-ai-engines-choose-brands/ChatGPT, Perplexity, and Google AI Overviews each assemble product recommendations differently. Here's what the evidence says about where each engine looks — and what that means for your brand.Fri, 17 Jul 2026 00:00:00 GMT